Posts Tagged ‘pricing’


This past weekend I went to a concert downtown with a couple of my friends.  It was a large, albeit inexpensive show (tickets were $10 at the door), so we had to show up several hours before the first act to secure our places in the general admission line.  We had a great time playing cards and chatting before the doors opened, and I also got to see one of the strangest things ever.

 
Competition

Every now and then, I come across a client who wants me to build them a fancy website or do something online at a reduced price.  In a shrinking world, it’s easy for them to pit my bids against development firms in other parts of the world with lower costs of living.  Once I was told my rate was too high and referred to a firm in India that billed $4/hr for similar services.  Yes.  You read that right.  Four dollars per hour.

 
Productization

As a consultant, I’m realizing more and more the value of “productizing” a service.  At the moment, everything I do is bid for piecemeal and is thus negotiable.  I set a target for my hourly salary and bid on projects such that I can meet that while still paying other necessary business expenses (software licenses, sub-contractors, etc).  Such an ambiguous pricing model eventually finds me charging one fee for one client, and a different fee for another.

 

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About Mindshare Strategy
A blog about the three most important spheres that make up your life - faith, family, and focus. Understanding how these three pillars form the foundation for your life will better enable you to understand what makes up the lives of those around you. Whether you want to connect to them spiritually, socially, or professionally, you need to develop a sound strategy for taking hold of a share of their mind.