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	<title>Mindshare Strategy &#187; mac</title>
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	<description>How to gain real estate in your customers&#039; minds …</description>
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		<title>Software Versioning</title>
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		<pubDate>Thu, 24 Dec 2009 17:00:00 +0000</pubDate>
		<dc:creator>Eric</dc:creator>
				<category><![CDATA[Branding]]></category>
		<category><![CDATA[Development]]></category>
		<category><![CDATA[Focus]]></category>
		<category><![CDATA[30 days blog]]></category>
		<category><![CDATA[mac]]></category>
		<category><![CDATA[windows]]></category>
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		<description><![CDATA[Recently, I was working with a small software company in Portland that had an interesting sequence in its version control.  They started, as usual, with version 1.0.  Then came 1.0.1 and a bunch of branches after that through something like 1.0.20. Well, everyone had the idea that “1.1” was going to be a major landmark [...]]]></description>
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