Mindshare Marketing will be taking a brief hiatus for the remainder of the month of June. I have a few things to take care of and need a little time away from the blog to do them. Tune in at 9am Pacific on July 1st for our next update!
Productive Boredom
As busy as entrepreneurs and small business owners can be, we occasionally get bored. You know what I mean. You sit in front of your computer and think, “why am I doing this? I don’t really want to.” Boredom is just a lack of motivation. You’re the same person, only your passion has been covered over by all of the frustration and exhaustion of the working world. [Read more...]
Content Ratings
While my brother was in town last weekend, we decided to go see a movie together. It was an R-rated comedy that, while inappropriate for most settings, we found mildly entertaining. Both before and after the movie, though, my brother made a keen observation. [Read more...]
The Economist
I had lunch with an old friend last week, and he got on my case for not being as up-to-date with international affairs as I used to be. A few years ago, he was the man who convinced me to start reading The Economist. It’s a fantastic magazine that has important news stories that even the 5 o’clock news neglects to mention. There was one particular issue in SE Asia last week that was forcing him to travel for work. In our lunchtime conversation, he asked my opinion of the business situation. [Read more...]
Lightning
Hobbies
When you work for yourself, it’s really easy to get lost in the work day. Many times you’ll try to get an edge on the day and start an hour or two before typical “office hours” for your large-company counterparts. You’ll often work late as well because there’s no one to tell you when to go home at the end of the day. When you work for yourself, it’s easy to lose track of time, work too much, and lose sight of why you do what you do in the first place. [Read more...]


