Yesterday we had a wonderfully wintery day in Portland. The snow was falling, the temperature was dropping, and cars were spinning out everywhere. It’s amazing how unexpected weather can catch everyone off guard and make them behave erratically. [Read more...]
Dec
12
Consistency
How consistently do you manage your brand? Do you invest heavily in brand development when times are down in order to stay ahead of a tough market? Do you invest heavily when times are good because you have extra capital to spend? When exactly do and should you focus on brand building? [Read more...]
Dec
10
TechTrajectory
From time to time, I get the opportunity to write guest articles in other spaces. One such space is a site called TechTrajectory. This is a collaborative blog for individuals who are interested in the ebbs and flows of … technology. Go figure. [Read more...]
Dec
08
60k
Well, today is a stellar day! As of this post, Mindshare Marketing now contains over 60,000 published words! Not bad for a little over a year’s worth of work. Now that I’ve finished explaining the outline to Don’t F*ck on the First Date, I’ll be investing more time developing the content and writing the book. Unfortunately for you, this means my updates in this space will become a little shorter. I promise to try to maintain a regular schedule, though. [Read more...]
Dec
05
Book Content Follow-up
So, what did you think? I’ve given you seven segments from my upcoming how-to book on sales. Everything is related back to easy-to-remember sexual metaphors, so there’s no reason for anyone to forget their sales process when under pressure. Did I cover everything you expected to see? Did I miss something important?
Now is your chance to comment on ALL of the material and offer suggestions for topics that I might have forgotten to include. Be honest – your feedback will make this book successful.
