Archive for July, 2008
A few days ago I was introduced to the concept of a ‘Life Laundry Day.’ It’s a novel concept where you set aside one day each week (or month) and clean up not just the physical parts of your life, but the mental parts as well.
I was confronted Saturday with the idea of inflation and the thought that, maybe, it might not be everything my economics professors told me it was.
I had a long conversation with someone the other day about the differences between push and pull marketing. It was a little disappointing, though, because they had already invested a great deal of time and money developing their pull marketing strategies under the assumption that there was no difference between the two types. Not all was a waste; pull marketing is still highly effective. It’s just not as quick to bring in new customers as he would have liked.
Today’s article also featured on SmarterMarkets
A little while ago, I participated in a research project establishing baselines for environmental legitimacy among large energy, pharmaceutical, and consumer packaged goods companies. The research team focused on a list of 150 organizations and tracked how often they disclosed the environmental consequences of their operations.
