Archive for June, 2008


Brand Managers Anonymous

“My name’s Ralph, and no one knows my brand…”

 
Biscuits & Gravy

Biscuits and gravy, biscuits and gravy
Get ‘em all over your shirt!
Biscuits and gravy, biscuits and gravy
Eat ‘em ’til it hurts!

 
Father's Day

This morning at 2am involved a conversation about whether I would talk about Father’s Day today or the incredible movie I had just seen. Needless to say, I highly recommend the new Incredible Hulk movie, but I’ve elected to talk more about something that won’t be featured in every fan boy blog by lunchtime: holidays and branding.

 

Recently, I mentioned the fact that I’m preparing a book about branding and strategy.  Unfortunately, I’ve also realized I have a LOT of content to put together.  This means I need to ask for your help.  What, exactly, would you want a book on brand strategy to cover?

 

On Friday, I met with one of the brilliant minds from over at Soul Shelter, Tim Clark. We talked about the usual things, life, work, blogging, and coffee. It was refreshing to meet face-to-face with another blogger rather than face-to-email. In a world where everything is Google-able, all the people you know are on LinkedIn or Facebook, and the easiest way to get a hold of your significant other is through Twitter we should always make a little time for face-to-face time.

 

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About Mindshare Strategy
A blog about the three most important spheres that make up your life - faith, family, and focus. Understanding how these three pillars form the foundation for your life will better enable you to understand what makes up the lives of those around you. Whether you want to connect to them spiritually, socially, or professionally, you need to develop a sound strategy for taking hold of a share of their mind.