Archive for April, 2008
Definitions and vocabulary. That’s what business is all about. You define your product, you define your business, and you define your competition. Then you create a vocabulary with which to discuss each. Lawyers make millions because no one else understands legal vocabulary. Accountants are vital to business because few can use the vocabulary with which taxes are created.
Mindshare Marketing is proud to present …
In collaboration with International Business Development …
And discovery [dɪskʌvəri] …
A Jumping Duck Media Production …
I am pleased to announce today that we are finally unveiling the fruits of over a month of collaborative labor of some very talented bloggers. SmarterMarkets.com is a new blog sponsored by a media production company called Jumping Duck Media. It’s a business-centric publication that focuses on analyzing current events and business decisions and explaining what they mean for the near and not-so-near future.
We are focusing mainly on marketing, sustainability, and business development. In the future, the site will expand to cover international finance and economics as well – perhaps even more subjects as time continues to pass. When you read business publications you’ll see a great deal of analysis and discussion of past decisions and how today came about. No one ever talks about what will happen tomorrow because of those decisions, though.
This is where Smarter Markets comes in.
This new project will monopolize a great deal of my time, but I promise you today that it will not detract from Mindshare Marketing. Bookmark both sites and keep up with us as we engage in this new and exciting adventure!
A few weeks ago, I saw a great advertisement for the History Channel at the movie theater. It highlighted most of their major shows and announced the new season for all of my favorite things. The unfortunate thing was that it also upset a LOT of people in the movie theater.
We’re past the middle of April. Spring has sprung, flowers are blooming, and it was snowing this weekend. Snow. In April. Doesn’t that mean it’s getting colder, not warmer?
This past Thursday I had the opportunity to attend a free stock investment seminar through Rich Dad’s Education. I realize very quickly that the ‘seminar’ was nothing more than a fancy sales presentation, but it was interesting nonetheless.