“How well is your Internet working?”
This is a question I often ask my colleagues. Many of them have both personal and professional websites. Several have blogs. Others have accounts on Myspace. Until I get into the meat of the question, they all assume their web presence is fairly well-defined. “If my clients can find me, then the Internet is working in my favor.” This statement, although seemingly innocuous, is a very dangerous state of mind to have. [Read more...]

